The primary care doctor and the conflict between efficiency, professionalism and innovation
As health reform progresses, stakeholders are reaching consensus on needed changes in the system that would clearly improve quality and reduce costs. High on this list is the much wider use of evidence based medicine accompanied by contemporary process improvement tools such as informatics, lean and six sigma. It also includes the expansion in the number of primary care physicians. However, progress on this path may not be as rapid as reformers would like and the reasons are complex and challenging.
For many years, some clinicians resisted evidence based medicine as “cook book” medicine. Thoughtful primary care practitioners have now begun to express other reservations. In a recent Health Affairs blog posting on the medical home Dr. Caroline Poplin predicts:
Reformers hope that the patient-centered medical home will quickly transition to the real goal, the “accountable health care organization,” paid by capitation and run by professional managers. At the bottom of these organizations will be the people who see patients. And the goal will be to see as many as efficiently — which is to say, as fast — as possible. Inside the organization, this is no longer wasteful volume; it is valuable “productivity.” In place of the twentieth-century conveyor belt, we will have EMRs linking the workers at the various stations, including the physicians. Each patient will appear with all the data, well-organized with appropriate prompts, that the physician or other provider needs for rapid diagnosis and treatment, so she can direct the patient quickly to the next station: pharmacy, physical therapy, whatever. At the end will be quality control; frequent reviews of how well the providers meet their performance, productivity, and customer satisfaction targets; and appropriate rewards and punishments. And at the top will be the “experts,” who are accountable to no one.
She predicts this standardized, non-professional environment will create an even larger barrier for medical school students to choose a career in primary care.
This conflict of standard work verses professionalism and innovation has also been an historic argument in the field of operations management. A 2008 Academy of Management meeting was devoted to this subject. Adler and colleagues summarized the debate at the meeting:
For more than a century, operations researchers have recognized that organizations can increase efficiency by adhering strictly to proven process templates, thereby rendering operations more stable and predictable. For several decades, researchers have also recognized that these efficiency gains can impose heavy costs. The capabilities that enable consistent execution can also hinder learning and innovation, leaving organizations rigid and inflexible. Many once-successful organizations collapse when they prove unable to adapt to environmental shifts. By optimizing their processes for maximum efficiency in the short term, organizations become brittle.
This brittleness is due to routinization which enables organizations to exploit their accumulated knowledge, increasing efficiency. However, routinization creates a risk: when organizations are guided by old knowledge, they do not create new knowledge. If the environment has changed, the locations of shortcuts and dead-ends may have shifted and more attractive destinations may have appeared or become accessible. To adapt to environmental changes, organizations must seek out new knowledge. Without new knowledge organizations cannot innovate and adapt to changing conditions.
For those of us who believe that there are immense opportunities for process improvement, quality gains and lower costs in today’s health care systems these cautions are important to note and understand. Moving forward will be challenging, but move we must.
References
Adler Paul S. 2009. "Perspectives on the Productivity Dilemma." Journal of Operations Management 27(2): 99.
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